Pharma Market Research | Managed Care, Drug Launch and Healthcare Research

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Welcome to Zitter Health Insights, formerly known as The Zitter Group, the healthcare industry’s leading source for insights into payer influence on the use of medical therapies and technologies.
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“Will payers change their reimbursement practices for our infused/injected agent when a competitor’s oral product is launched in 6 months?”
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“We are launching a molecule in a therapeutic indication that my company has limited experience with; how can I get up to speed on payer approaches and access requirements?”
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How will P&T committees respond to our pivotal clinical trial data?
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Did You Know....

Diabetic patients report that they will stop filling prescriptions at an average
co-pay of $86?

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Do you have granular insights into WHY patients choose, adopt, and adhere?

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Did You Know...

21% of patients ask for a specific medicine when the doctor writes a prescription. In 92% of the cases, the doctor prescribed what the patient requested.
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Patients’ Feelings upon Receiving a New Script Are Related to Whether the Doctor Included Their Opinion about Treatment Options
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Some HCV Patients Get More Time with Their Doctor than Others
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