Pharma Market Research | Managed Care, Drug Launch and Healthcare Research

Access Answered.

Welcome to Zitter Health Insights, formerly known as The Zitter Group, the healthcare industry’s leading source for insights into payer influence on the use of medical therapies and technologies.
Learn More
“Will payers change their reimbursement practices for our infused/injected agent when a competitor’s oral product is launched in 6 months?”
Get Our Insights
“We are launching a molecule in a therapeutic indication that my company has limited experience with; how can I get up to speed on payer approaches and access requirements?”
Learn More
How will P&T committees respond to our pivotal clinical trial data?
Learn More

Test Your Knowledge:

Which payers have significantly different coverage policies for their Exchange plans versus their Commercial plans?
1. Aetna
2. Coventry
3. Cigna
4. ConnectiCare
5. All of the above
Find Out
How will Health Insurance Exchanges affect access to your product?

Learn More
Did You Know...

Gilead Sciences had the greatest increase in share of voice with payers over the past 6 months

How Does Yours Compare?

Did You Know...

Rheumatoid Arthritis is now payers' top specialty management priority
Learn More
Did You Know...

...nearly 60% of payers have adopted clinical pathway programs in prostate cancer, a significant increase over the past year

Find Out
Did You Know...

nearly 70% of payers grade their organizations' integration of cross-benefit management a B or C

Learn More

PA Snapshot:

BCBS Alabama removed a biologic step for Tecfidera in January

Learn More
Test Your Knowledge:

Which channel for distributing co-pay programs do brand marketers rate as having the highest impact on program redemption?
1. Physician
2. Internet
3. Pharmacist
4. Automatic Program
Find Out
Did You Know...

Payers’ top 5 oncology priorities are…
- Breast
- Colorectal
- Lung
- Prostate
- Melanoma
Learn More

Test Your Knowledge:

Debit cards account for what percent of all biologics co-pay offset programs?
1. About 10%
2. About 25%
3. More than 50%
4. 1%
Find Out
Test Your Knowledge:

Which payer typically publishes coverage policies for new drugs within 1 month of approval
1. Humana
2. United
3. Wellpoint - Anthem
4. Cigna
5. Health Care Services Corp.
Learn More
Did You Know...

Only 13% of brands with a co-pay offset program are brands that have a direct generic available.

Learn more

Did You Know...

… although payers grant high importance to HCV adherence programs, only 41% have an HCV specific program in place

Learn More
Did You Know...

half of payers believe biosimilars will have an impact on management of specialty categories within the next two years

Learn More
Upcoming P&T Perspective Sessions 2014:

June 2014 (5 sessions): SOLD OUT

August/September 2014 (5 sessions): Availability

Learn More

Payers Hope for Price Relief on the High Cost of Specialty Medication
Read More »
Prostate Cancer Leads in Clinical Pathway Adoption and Preferential Treatment
Read More »

Zitter Health Insights Access Answered.