Zitter Health Insights Pool

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Quantitative Market Research

The Custom Access Research team tailors solutions to provide actionable insights to your brand-specific business questions related to access and reimbursement.  Our unique access to ZHI’s suite of syndicated services translates into unmatched powerful and relevant custom research.

Core Competencies Stakeholders
Online quantitative surveys Payers
Awareness and Usage Trackers Patients
Segmentation Studies Providers (i.e. physicians, pharmacists, office staff)
Message and Value Proposition Testing
Pricing and Contracting Strategy
Evaluating Patient Support Programs
Understanding Patient Abandonment


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  • Develop powerful strategy and tactics to improve market access and grow your business
  • Evaluate and optimize messaging and value propositions
  • Segment the market to most effectively utilize your resources
  • Optimize your pricing and contracting strategy
  • Leverage custom analogue analyses to understand the access environment in unique launch situations
  • And so much more…

By choosing ZHI, you can focus on building relationships with your key customers in addition to gaining actionable insights to answer your key business questions.

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